At IGNITE Student Union (IGNITE), we value individuals that show up as their whole selves and who are as diverse, inclusive, and vibrant as our student community. IGNITE is the official student union representing more than 33,000 full-time students at Humber Polytechnic and the University of Guelph-Humber. To find out more about us and what we offer students, visit us here.

We are dedicated to fostering an inclusive and equitable environment and we strongly encourage all interested candidates, regardless of their background, to submit their application. If you believe you have 75% of the requirements on the job and an attitude to learn, we want to hear from you.

In this newly created role, the Coordinator, Marketing will play an integral part in supporting IGNITE’s creative vision by contributing to the execution of innovative, brand-aligned written content across print and digital platforms.

Working closely with the Sr. Manager, PR and Communications, the Coordinator provides operational, creative, and administrative support for the development of marketing-related communication materials. The Coordinator oversees a part-time team of student staff and is responsible for ensuring a high standard of copywriting excellence and consistency across IGNITE’s communications. This role will also support project management, data insights, and quality control to ensure an exceptional student experience from a content and engagement standpoint.

·      Responsible for copywriting of IGNITE marketing assets (brochures, internal communications newsletter, Impact Report)

·      Manage and oversee editing of articles, email copy, website content, event listings, video captions and graphic copywriting, Board of Directors meeting updates

·      Oversight of the Humber/University of Guelph-Humber channels for marketing communications-related material (newsletters, webpages, mailing content, tour scripts)

·      Support the Sr. Manager, PR and Communications with the production of the IGNITE Impact Report

·      Support the creation of experiential marketing designs with content to engage students through campaigns and campus events.

·      Responsible for the planning and maintenance of the annual email communication calendar and execution of targeted email communication campaigns.

·      Support the Sr. Manager and act as project lead when necessary for marketing-related projects and initiatives

·      Maintain and manage project timelines, assign staff and ensure deadline adherence

·      Liaise with colleagues to coordinate logistics for marketing deliverables.

·      Provide administrative support to the Sr. Manager, PR & Communications on tasks related to project intake, training, team operations, and vendor coordination.

·      Support reporting and insights by evaluating marketing effectiveness using student feedback and survey data.

·      Track resource allocation and usage across various projects.

·      Provide technical guidance and supervision to the part-time student Managing Editor, Content Writers and Email Marketing Assistant; responsible for scheduling, confirming hours for payroll and day-to-day performance management

·      Provide direction and quality checks for student deliverables

·      Support training and onboarding of new student staff

·      Work closely with the Creative Design team and other departments to execute written elements aligned with campaign goals.

·      Support internal clients with marketing requests and provide updates on deliverables.

·      Participate in creative brainstorms and contribute to brand evolution discussions.

·      Post-Secondary Diploma or Degree in Communications, Public Relations, Marketing, or related program

·      Minimum 1-2 year of experience in Marketing communications or related field.

·      Demonstrated ability to create and curate engaging content on social media, web, and email

·      Strong proficiency in Microsoft Office

·      Excellent communication skills including verbal, written, interpersonal and presentation skills

·      A strong collaborator, leveraging interpersonal skills to form effective working relationships with people at all levels of the organization

·      Initiative and accountability for planned and unplanned tasks or events

·      Sound leadership, staff supervision, and team-building skills.

·      Adaptable with a commitment to continuous learning, quality improvement and innovation

·      Ability to manage and co-ordinate the end-to-end development process while meeting deadlines and budget requirements

·      Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines

What you can expect from IGNITE:   

 

IGNITE is committed to a workforce that reflects the diversity of our students and our city. We actively seek qualified individuals with demonstrated skill and knowledge to deal with all aspects of diversity in a post-secondary environment. We encourage applications from candidates of all gender identities, sexual orientations, races, ethnicities, abilities, and backgrounds. 

 

IGNITE is committed to accommodating applicants with disabilities throughout the hiring process, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). IGNITE will work with applicants requesting accommodation at any stage of the hiring process. This document is available in an alternative format upon request to accommodate applicants with disabilities.